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Opening your first Shopify Store Before we begin, first let’s see what Shopify is. Shopify is a subscription to a software service that offers users the ability to create a website and use their shopping cart solution to sell their products. Using their service, you can get access to an easy-to-use admin panel where you […]

What is Magento 2? Magento is an open-source eCommerce platform that has the ability to make online shopping even bigger than it ever was before. With loads of customizable options and integrations, Magento is one of the most versatile eCommerce platforms out there. First released in 2008, Magento has grown in popularity and has proven […]

Why should you move from Magento 1 to Magento 2? Magento is starting to slowly move from the first version, Magento 1 to the new version Magento 2. They are giving users an opportunity to update their sites by 2020. Naturally, a few questions arise – Does staying on Magento 1 pose any risk to […]

The importance of keeping your logo up-to-date You might be asking yourself, why is a logo redesign important and why should you be considering it? Like many aspects of online marketing, your logo has a certain shelf life and thus, should be redesigned over time in order to give your company and your brand a […]

In today’s day and age, technology and the marketing that depends on it is constantly changing and evolving. If your website doesn’t keep up with the latest trends and technologies, you’ll notice a drop in conversions after a while.   Your website should be your most powerful marketing tool when that’s no longer the case, […]

5 reasons why you should use WordPress! Important note: Please keep in mind that throughout this article we’ll be referring to WordPress.org, not WordPress.com, as these are two different platforms altogether. WordPress.org is also known as the self-hosted WordPress, while WordPress.com is a hosting service.   A very common misconception is that WordPress is strictly […]

Mobile-friendly vs responsive websites Nowadays, we use our mobile devices more than ever before. We probably use our smartphones more than we use our main computers, at least since 2016, when mobile device usage surpassed personal computers and laptops. It is absolutely imperative to have a website that is at least mobile-friendly or mobile-responsive. So […]

There must’ve been instances where you overheard conversations, discussions about how the “UI”of a website is, and you might’ve wondered if those people are using this slang just to look cool? Let’s show you all about the basics of UI design. What is UI Design? User Interface (UI) design is focused on anticipating what a […]