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I had to write this blog as I've had a few panicked stricken clients using ad-lister saying
"I have listed my eBay listing via ad-lister only for it not be searchable on eBay straight away.. and eBay say its your fault Ad-Lister!"
I often chuckle at this one as I’m surprised any eBay Account Manager would say such a thing unless they don't truly understand how the listing process works?
But as I spent 4 hours tonight having an email conversation with the biggest eBay client in the UK
BabsMedia I explained the following.. of which he was very thankful and wasn’t aware of the delay. And why should he be?
Can't Find Your Listing? Here Are Some Answers To Stop Sellers Panicking!
When verifying your listings, you can't find them? Is this Ad-Listers, Turbo-Listers, Auctivas, Frooiton's, fault?
No
A sellers listing will appear to be searchable from a 'listed' link in Ad-lister or My eBay before they are found via any other search technique – fact! as this confirms it has been successfully posted.
However, to be found in any search or via a specific eBay category search your listing has to be indexed into eBay’s massive database. Think about how many customers are using eBay right now and then you will appreciate the size of the organisation. So when you post an item to say SERVER 1 and you then perform a search on eBay it may be performing a search on SERVER 12 you are not told this. You see 1 SERVER cannot support eBay's customers. So your new posting is not indexed straight away it goes into the next queue and a time interval eBay will re-index.
So, your items must be indexed into eBay's database before any search can be performed. Also you need to understand that indexes are performed on many attributes. These are:
TITLE
TITLE+DESCRIPTION
Also its important to understand some categories you are posting to make take longer to index such as electronics that have additional information i.e. catalogue data or vehicles which is an entirely different database on its own. If your items are branded goods this will take even longer to verify the authenticity!
I take the example
BABZMEDIA gave me this evening. I cannot find “Battery Clamps” when I perform a search in eBay. Well apart from the delay as it was revised this evening the actual title posted was “2 PCE CAR BATTERY TERMINAL CLAMPS CONNECTORS POST TYPE” so unless you put in “Battery Clamps” in the title or description it will not display.
So back to the time delay. Title search indexes normally replicate within 6 hours but can take up to 12 hours if the eBay system has had maintenance or downtime.
If you are still concerned after a full 12 hours that it is still not being found of course contact us and we will contact eBay for you.
Finally if you revise a listing before it is indexed it will take longer to be found in the Title search. As it will get pulled out of the next job that will be scheduled delaying the indexing of your listing even further. So my advice is check your adverts for accuracy and spelling mistakes before posting.
Please note: Ad-Lister is a listing tool to help post brand templates and maintain store information it is not responsible for losing sales or where you are currently positioned in Best Match or if you show or don’t show up in a search results.
It’s responsibilities are to help you do bulk actions more quickly i.e. update postage, bulk update descriptions, image etc., it can help increase traffic to your site and help you cross sell related items.
Sean Sale